As Director of Sales, Lawson will take on all the dealer sales development and national account business and activity in North America. First and foremost, the position is accountable for achieving company market share objectives. This includes areas of dealer sales, such as budgeting, asset management, and inventory audit responsibilities, in addition to directing and managing the national rental accounts for market penetration.
“I am honored and privileged to have the opportunity to serve as the Director of Sales for Takeuchi,” Lawson said. “We have a great team in the field, and a team of professional and courteous office personnel to support our dealers, national accounts, and customer base. I look forward to working with each of them as we strive to continue to provide the best products and support in the industry."
Takeuchi is an ISO 9001 certified manufacturer of an extensive line of compact track loaders, compact excavators, compact wheel loaders, and skid steer loaders. Founded in 1963, Takeuchi was the first company to introduce the compact excavator to North America. Takeuchi also introduced the first compact track loader to North America.