GREELEY, CO — Yanmar Compact Equipment North America (YCENA) announces the addition of ReadyDig to its U.S. network. This strategic addition expands YCENA's coverage and strengthens the company's ability to deliver equipment, parts, service, and support to contractors, rental companies, municipalities, and equipment owners.

This addition further strengthens YCENA's presence across the Rocky Mountain region, expanding market coverage and increasing access to Yanmar's growing portfolio of compact equipment solutions. The appointment is part of the company's broader North American growth strategy, which focuses on expanding customer support capabilities and enhancing dealer representation in key markets.

"North America remains one of the most important growth markets for Yanmar globally, and the strength of our dealer network is fundamental to our success," said Anna Christine Sgro, President of Yanmar Compact Equipment North America. "Our strategy is not simply to increase points of distribution, but to build a network of exceptional partners who share our commitment to customer support, operational excellence, and long-term relationships."

ReadyDig joins the Yanmar Compact Equipment dealer network as an authorized dealer serving customers throughout the Greeley, Hudson, and Yuma, Colorado, markets. A family-owned business, ReadyDig brings expertise in equipment rental and sales, a customer-first philosophy, and a commitment to uptime and service. Their addition advances Yanmar's presence in Colorado and the broader Rocky Mountain region, providing contractors and equipment operators with a local partner.

"This partnership allows us to bring a premium, proven product line to our customers, backed by ReadyDig's commitment to service, support, and integrity," said Loren Fehr, President of ReadyDig.