LUBBOCK, TX — Associated Supply Company Inc. (ASCO) and Bell Trucks America Inc. announce the establishment of their partnership to offer articulated dump trucks across ASCO’s entire footprint. Flexible rental and acquisition options will be available in Texas, Oklahoma, and New Mexico.
ASCO is an equipment dealer that prioritizes customer service, technical expertise, and support across construction, agricultural, and industrial markets. The partnership aligns with Bell Trucks America’s strategic focus on working with dealers that prioritize uptime, product knowledge, and long-term customer relationships.
“We are excited to welcome ASCO to the Bell dealer network,” said Neville Paynter, President of Bell Trucks America. “ASCO’s market presence, experienced sales and service teams, and commitment to supporting customers make them an excellent partner as we continue to expand Bell’s footprint in the U.S.”
Bell articulated dump trucks will be added to ASCO’s larger existing product lineup. ASCO is better positioned to serve as a one-stop shop, enabling customers to access advanced hauling equipment backed by service expertise.
“ASCO is very excited to work with Bell Trucks to support the communities we serve every day,” said Jon Linstruth, Vice President of Sales and Marketing at ASCO. “Teaming up with Bell Trucks aligns well with our mission and gives us another way to help our customers keep moving forward with confidence.”
