“I am thrilled to connect with the vast customers, sales team, and the operational excellence Allied provides with a broader customer base offering of fuel products and fuel services Heritage offers today," said Aaron Gabe, Heritage Petroleum CEO. "In addition, the use of Allied’s highly regarded industrial services operations will expand Heritage’s capabilities significantly across the current Heritage customers.”
“I have known the Gabe family for many years now and am confident of the business and cultural fit of the two organizations," said Steve Phillips, Allied’s President. Conrad Heinson, Founder and CEO of Allied, expressed his support of the merger. “Heritage and Allied — as one — will continue the ongoing support of our employees and customers well beyond my time.” Tammy Heinson-Fowler and Kyle Fowler said, “This merger is consistent with our guidance and belief that this is a quality business. We know where we will continue to invest.”
The two companies together will service the Central Midwest states from as far north as North Dakota, Minnesota, and Wisconsin and as far south as Oklahoma, Arkansas, and Kentucky, with an eastern reach to Ohio and western to Colorado. Core product lines will be fuel, fuel services, lubricants, DEF, and industrial services.
“This merger reflects the consolidation in our industry under two extremely financially and relationally stable family businesses ensuring the structure, disciplines, processes, and procedures achieve the greatest value for our employees, customers, and vendors,” said John Clark, current Heritage COO.
Primary brands offered are Allied, Shell, Phillips 66, Petro-Canada, Citgo, Valvoline, Fuchs, and Lubriplate, along with the Simply Blue DEF and the Heritage Diesel Fuel. The merged company will base its headquarters in Evansville, Indiana, with Gabe leading the organization as CEO and Clark and Phillips acting as co-Presidents. The official date of the transaction will be January 1, 2022.