The new branch location is centrally located in Foley’s territory and will serve solely as a used equipment center for the company’s entire fleet of used construction equipment. The 70,000-square-foot yard will be a retail center for customers to browse the equipment for sale. There are currently 175 machines in the yard, with a goal to increase that to 250 in the next few months.
The location will be staffed by Jared Briesch, Machinery Sales Used and Heavy Rental Manager, Mike Slater, Used Equipment Sales Center Manager, Dennis Thompson, Assistant Used Equipment Manager, Jennifer Timko, Used Equipment Administrative Assistant, as well as other members of the sales department and a Technician and Loading Dock Assistant at all times.
“Over the last five years, we have seen an increase in our used equipment sales, so we know that our customers can see value in a location like this, where they can shop our entire used inventory," Briesch said. "We hope to make this center very retail-focused, where customers can walk in and browse the equipment in the yard. We will be open from 8 a.m. to 5 p.m. and are encouraging anyone looking for used equipment to come visit us and see all we have to offer.”
The Foley Used Equipment Center will be the first of its kind for the Caterpillar dealer network, and the organization is excited to be able to provide this resource and shopping experience for their customers.
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Foley, Inc., is the Caterpillar dealer for New Jersey, eastern Pennsylvania, northern Delaware, Staten Island, New York, and Bermuda.
